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Senior Product Marketing Specialist (Licensed)

Location: Asia-Pacific - Singapore
BU/Function: Peripherals BU
Seniority: Manager & Professionals
Job Code: 1651

Job Responsibilities

  • Manage co-branded Peripherals category roadmap, product lifecycle, pricing and launch process to ensure that we increase our leadership and market share position
  • Develop and implement marketing plans, ensuring achievement of company and brand objectives
  • Coordinate communication, workflow and priorities of marketing, retail and community teams in engagement of strategic partners
  • Work closely with marketing teams internally and externally to develop and execute co-marketing campaign assets
  • Management and tracking of Marketing budgets, identification of ROI, and execution of Marketing programs within budget

Pre-Requisites

  • 3 -5 years marketing experience within the industry
  • Proven product marketing background with excellent Creative Marketing skills
  • Experience in business development or partnerships preferred
  • Excellent interpersonal, communication, and time management skills
  • Strong understanding of gamer mindset and the gaming and consumer electronics industry
  • Good verbal and written communication skills