We are seeking an Associate Director, Product Marketing, who is able to drive new product launches, go-to-market (GTM) activities, competitive intelligence and positioning of Razer products. You are user focused and product driven, with a strong understanding of how to orchestrate successful product launches. This role will require you to be creative, strategic, and organized as it will require you to work across multiple cross functional teams including business development/sales, operations, product and engineering.
Reporting to the Head of Sales & Marketing, you will be responsible for commercialization of products, ensure product marketing collaterals and product GTM preparedness are ready for our sales and marketing teams to execute on. At the same time, you will partner closely with marketing communications team on content and PR to generate awareness and ensure strong adoption of Razer products in the region, expansion of market share and successful product launches.