The Channel Marketing Specialist is responsible for supporting the Channel Marketing Director and Sales Teams in planning, execution, analyzing and improvement of marketing plans and campaigns to ensure all business goals and objectives are met
Execute and administer channel marketing programs; monitor, record and analyze ROI
Report back on return on investment of channel marketing programs.
Recommend changes to existing programs so Razer is always leading the industry.
Prepare and present ongoing reports to management.
Oversee merchandising activities, instore and online
Actively maintain all product listings to ensure content excellence
Plan budget and marketing resources, manage the end-to-end process with creative briefing and accounting
Build good relationship to all channel partners by ongoing dialogue
Perform other job duties as assigned
Key Departmental Interactions:
EMEA Marketing Team
EMEA Sales Team
EUR Market Share
EUR Sales Revenue and Product Margins
Marketing Campaigns to drive sell through
3-5 years+ in a channel marketing position in consumer electronic hardware