Business Manager, Core Peripherals (Europe)

Location: Europe - Germany - Hamburg
BU/Function: Sales & Marketing (EU)
Seniority: Manager & Professionals
Job Code: 1746
Responsible for driving Razer’s peripherals product and marketing strategy in the European Region. This key leader should have a passion for Computer Hardware and Gaming, considerable depth in product marketing of consumer technology products. This role works intimately with the global product team as well as the European Sales and Marketing teams, drive new product launches, public relation campaigns, manage product lifecycles, product, channel and marketing strategy, brief product reviewers and channel management.

Job Responsibilities

  • Product Launch and Lifecycle Planning for Europe
  • Developing detailed product launch and lifecycle marketing plans
  • Budget planning and monitoring
  • Manage custom asset development
  • Create local product messaging
  • New Category Launch Plans
  • Developing Channel Strategy
  • Competitive Product Analysis
  • EUR Market Share Tracking, Reporting and Analysis
  • Evaluating Competitor Product Samples and proving feedback to Development/Engineering
  • Preparation and presentation of Key Account Sales Presentations
  • EUR Pricing / Channel analysis and strategy development in close collaboration with VP systems sales

Pre-Requisites

  • 5 years+ in a global product position in consumer electronic hardware
  • PC or Console Gaming Industry Experience
  • Track record of successfully executing hardware product launches
  • Experience in launching products into new product categories
  • BS or equiv. in Science/Engineering or Business/Finance
  • Excellent MS Excel Skills